Browsing “Consumer Behavior” for "Case Studies in I..." (Showing 1 - 6 of 6 results)

Subjects

  • Introduction to Corporate Communication

    Case Studies from India
    by Charu Lata Singh; Mona Gupta
    • Edition: 1st
    • Format: Reflowable
    • From $30.25 USD
  • Socially Responsible Consumption and Marketing in Practice

    Collection of Case Studies
    • Format: Reflowable
    • From $38.70 USD
  • Experiential Marketing

    Case Studies in Customer Experience
    by Wided Batat
    • Edition: 1st
    • Format: Reflowable
    • From $32.45 USD
  • Broadening Cultural Horizons in Social Marketing

    Comparing Case Studies from Asia-Pacific
    by Rachel Hay; Lynne Eagle; Abhishek Bhati
    • Edition: 1st
    • Format: Reflowable
    • From $47.70 USD
  • Sharing Behavior of Brand Crisis Information on Social Media

    A Case Study of Chinese Weibo
    by Changzheng Yang
    • Format: Reflowable
    • From $38.70 USD
  • Design Principles and Methodologies

    From Conceptualization to First Prototyping with Examples and Case Studies
    by Alessandro Freddi; Mario Salmon
    • Format: Reflowable
    • From $29.70 USD