Browsing “Media & Communications” (Showing 21 - 40 of 1117 results)

Subjects

  • Advertising Media Planning

    A Brand Management Approach
    by Larry D. Kelley; Kim Bartel Sheehan; Lisa Dobias; David E. Koranda; Donald W. Jugenheimer
    • Edition: 5th
    • Format: Reflowable
    • From $37.95 USD
    • CoachMe Included

  • Soap, Sex, and Cigarettes: A Cultural History of American...

    by Juliann Sivulka
    • Edition: 2nd
    • Format: Fixed
    • From $50.99 USD

  • The Attention Merchants

    The Epic Scramble to Get Inside Our Heads
    by Tim Wu
    • Format: Reflowable
    • $7.99 USD

  • Likeable Social Media: How To Delight Your Customers, Cre...

    How To Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing On All Social Networks That Matter
    by Dave Kerpen; Michelle Greenbaum; Rob Berk
    • Edition: 3rd
    • Format: Reflowable
    • $27.90 USD

  • Sports Journalism

    An Introduction to Reporting and Writing
    by Kathryn T. Stofer; James R. Schaffer; Brian A. Rosenthal
    • Edition: 2nd
    • Format: Fixed
    • From $32.50 USD

  • Advertising Account Planning

    Planning and Managing Strategic Communication Campaigns
    by Sarah Turnbull; Larry Kelley; Donald Jugenheimer
    • Edition: 4th
    • Format: Reflowable
    • From $37.95 USD

  • Creative Strategy in Advertising

    by Bonnie L. Drewniany; A. Jerome Jewler
    • Edition: 11th
    • Format: Fixed
    • From $50.99 USD

  • Customer Relationship Management Marketing Automation

    by Emma Hatfield
    • Edition: 1st
    • Format: Fixed
    • $139.00 USD

  • Advertising Account Planning

    New Strategies in the Digital Landscape
    by Carol J. Pardun; Beth E. Barnes; Sheri J. Broyles
    • Format: Fixed
    • From $19.50 USD

  • When Words Collide

    by Lauren Kessler; Duncan McDonald
    • Edition: 9th
    • Format: Fixed
    • From $50.99 USD

  • Search Engine Optimization

    by David Shaw
    • Edition: 4th
    • Format: Fixed
    • $139.00 USD

  • In the News

    The Practice of Media Relations in Canada
    by William Wray Carney; Colin Babiuk; Mark Hunter LaVigne
    • Edition: 3rd
    • Format: Fixed
    • $39.99 USD

  • Cengage Advantage Books: This is PR: The Realities of Pub...

    by Doug Newsom
    • Edition: 11th
    • Format: Reflowable
    • From $50.99 USD

  • Major Principles of Media Law, 2023

    by Genelle Belmas; Jason M. Shepard
    • Edition: 1st
    • Format: Reflowable
    • From $50.99 USD

  • Media Management

    A Casebook Approach
    by Ann Hollifield; Jan LeBlanc Wicks; George Sylvie; Wilson Lowrey
    • Edition: 5th
    • Format: Reflowable
    • From $60.50 USD
    • CoachMe Included

  • The Sports Strategist

    Developing Leaders for a High-Performance Industry
    by Irving Rein PhD; Ben Shields; Adam Grossman
    • Format: Reflowable
    • From $18.85 USD

  • The Movie Business Book

    by Jason E Squire
    • Edition: 4th
    • Format: Reflowable
    • From $32.45 USD
    • CoachMe Included

  • Social Media Communication

    Trends and Theories
    by Bu Zhong
    • Edition: 1st
    • Format: Reflowable
    • $36.00 USD

  • The Media Economy

    by Alan B. Albarran
    • Edition: 3rd
    • Format: Reflowable
    • From $50.60 USD

  • Writing Digital Media Content

    by Rebecca Saloustros
    • Edition: 1st
    • Format: Fixed
    • $139.00 USD
Showing 21 - 40 of 1117 results
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