Browsing “Marketing” (Showing 81 - 100 of 8407 results)

  • Integrated Advertising, Promotion, and Marketing Communic...

    by Kenneth E Clow; Donald E Baack
    • Edition: 8th
    • Format: Reflowable
    • From $59.99 USD
  • Integrated Marketing Communications

    Strategic Planning Perspectives
    by Keith Tuckwell
    • Edition: 5th
    • Format: Reflowable
    • From $59.99 USD
  • Essentials of Marketing

    by Joseph Cannon
    • Edition: 18th
    • Format: Reflowable
    • From $60.00 USD
  • Predictive Analytics: The Power to Predict Who Will Click...

    by Eric Siegel
    • Edition: 2nd
    • Format: Fixed
    • $17.00 USD
  • Marketing Channel Strategy

    An Omni-Channel Approach
    by Robert W. Palmatier; Eugene Sivadas; Louis W. Stern; Adel I. El-Ansary
    • Edition: 9th
    • Format: Reflowable
    • From $63.25 USD
    • CoachMe Included
  • Services Marketing: Integrating Customer Focus Across the...

    by Valarie A. Zeithaml
    • Edition: 8th
    • Format: Reflowable
    • From $65.00 USD
  • Diffusion of Innovations

    by Everett M. Rogers
    • Edition: 5th
    • Format: Reflowable
    • $27.99 USD
  • The Marketing Plan Handbook

    by Alexander Chernev
    • Edition: 6th
    • Format: Reflowable
    • $29.95 USD
  • Brand Management

    Co-creating Meaningful Brands
    by Michael Beverland
    • Edition: 2nd
    • Format: Reflowable
    • From $35.87 USD
    • CoachMe Included
  • Business Research Methods

    by William G. Zikmund; Jon C. Carr
    • Edition: 9th
    • Format: Fixed
    • From $56.49 USD
  • MBA Marketing

    by Malcolm McDonald; Ailsa Kolsaker
    • Edition: 1st
    • Format: Fixed
    • From $52.62 USD
  • ABC's of Relationship Selling through Service

    by Charles Futrell
    • Edition: 13th
    • Format: Reflowable
    • From $65.00 USD
  • Blue Ocean Strategy, Expanded Edition

    How to Create Uncontested Market Space and Make the Competition Irrelevant
    by W. Chan Kim; Renée A. Mauborgne
    • Format: Reflowable
    • $31.99 USD
    • CoachMe Included
  • Essentials of Marketing Research

    by Joseph F. Hair, Jr.
    • Edition: 5th
    • Format: Reflowable
    • From $60.00 USD
  • Consumer Behavior

    by Wayne Hoyer
    • Edition: 7th
    • Format: Reflowable
    • From $56.99 USD
  • Principles of Marketing

    by Philip Kotler; Gary Armstrong
    • Edition: 18th
    • Format: Reflowable
    • $89.99 USD
  • The New Marketing

    How to Win in the Digital Age
    by Cheryl Burgess; Mark Burgess
    • Edition: 1st
    • Format: Reflowable
    • From $25.93 USD
    • CoachMe Included
  • Framework for Marketing Management

    by Philip Kotler; Kevin Lane Keller
    • Edition: 6th
    • Format: Fixed
    • $89.99 USD
  • Marketing Research: An Applied Orientation

    by Naresh K. Malhotra
    • Edition: 7th
    • Format: Reflowable
    • $89.99 USD
  • Contemporary Selling

    Building Relationships, Creating Value
    by Mark W. Johnston; Greg W. Marshall
    • Edition: 6th
    • Format: Reflowable
    • From $63.25 USD
    • CoachMe Included
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