Browsing “General” (Showing 141 - 159 of 7553 results)

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  • Data Driven: Harnessing Data and AI to Reinvent Customer ...

    by Tom Chavez; Chris O’Hara; Vivek Vaidya
    • Edition: 1st
    • Format: Reflowable
    • $32.40 USD

  • Likeable Social Media: How To Delight Your Customers, Cre...

    How To Delight Your Customers, Create an Irresistible Brand, & Be Generally Amazing On All Social Networks That Matter
    by Dave Kerpen; Michelle Greenbaum; Rob Berk
    • Edition: 3rd
    • Format: Reflowable
    • $27.90 USD

  • Marketing Management

    by Dawn Iacobucci
    • Edition: 5th
    • Format: Reflowable
    • From $56.49 USD

  • Marketing Strategy

    Text and Cases
    by O. C. Ferrell; Michael Hartline
    • Edition: 7th
    • Format: Fixed
    • From $56.49 USD

  • Market Research in Practice

    An Introduction to Gaining Greater Market Insight
    by Paul Hague
    • Edition: 4th
    • Format: Reflowable
    • $46.95 USD

  • Yes!

    50 Scientifically Proven Ways to Be Persuasive
    by Noah J. Goldstein; Steve J. Martin; Robert Cialdini
    • Format: Reflowable
    • $12.99 USD

  • Strategic Brand Management

    by Alexander Chernev
    • Edition: 3rd
    • Format: Reflowable
    • $59.95 USD
    • CoachMe Included

  • Entrepreneurial Marketing

    A Blueprint for Customer Engagement
    by Beth Goldstein
    • Edition: 1st
    • Format: Reflowable
    • From $47.00 USD
    • CoachMe Included

  • Ice to the Eskimos

    How to Market a Product Nobody Wants
    by Jon Spoelstra
    • Format: Reflowable
    • $18.99 USD

  • CB5e—Consumer Psychology/Consumer Behavior AVERY (ePub-p)

    by Jill Avery, Robert Kozinets, Banwari Mittal, Priya Raghubir, Arch Woodside
    • Edition: 5th
    • Format: Reflowable
    • From $57.95 USD

  • The Rowman & Littlefield Handbook of Media Management and...

    • Format: Fixed
    • From $30.23 USD

  • Marketing

    by William M. Pride; O. C. Ferrell
    • Edition: 20th
    • Format: Reflowable
    • From $56.49 USD

  • Experiential Marketing

    Consumer Behavior, Customer Experience and The 7Es
    by Wided Batat
    • Edition: 1st
    • Format: Reflowable
    • From $34.10 USD
    • CoachMe Included

  • Buying In

    The Secret Dialogue Between What We Buy and Who We Are
    by Rob Walker
    • Format: Reflowable
    • $5.99 USD

  • This Is Marketing

    You Can't Be Seen Until You Learn to See
    by Seth Godin
    • Format: Reflowable
    • $13.99 USD

  • Branding Yourself

    How to Use Social Media to Invent or Reinvent Yourself
    by Erik Deckers; Kyle Lacy
    • Edition: 3rd
    • Format: Reflowable
    • $27.59 USD

  • Big Data Analytics

    Applications in Business and Marketing
    by Kiran Chaudhary; Mansaf Alam
    • Edition: 1st
    • Format: Reflowable
    • From $23.63 USD

  • Strategic Marketing Management

    by Syed H. Ahkter
    • Edition: 4th
    • Format: Fixed
    • From $39.95 USD

  • Kellogg on Branding in a Hyper-Connected World

    by Alice M. Tybout; Tim Calkins
    • Edition: 1st
    • Format: Reflowable
    • $21.00 USD
Showing 141 - 159 of 7553 results
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